IODA PARTNERS WITH DOWNLOADCENTRIC TO OFFER WHITE LABEL DOWNLOAD STORE SERVICE

San Francisco, Toronto and Austin, TX – March 15, 2007 – IODA, the global leader in digital distribution, marketing, and technology solutions for the independent music industry, today announced that it would offer a new service that allows independent record labels to sell digital music directly to consumers on label and artist websites...

IODA has partnered exclusively with DownloadCentric to offer this service to its label, distributor and artist clients, leveraging the comprehensive functionality of the DownloadCentric Platform to automatically create customized storefronts which facilitate worldwide direct-to-fan sales.

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DownloadCentric offers the Pay & Play Service, a turn-key hosted download solution, powered by the DownloadCentric Commerce Platform. Pay & Play permits Artists, Producers, Labels, Distributors and other content owners to quickly and easily deploy their music & video content catalog as a pay-per-download service from their existing website, within days.

The DownloadCentric Platform, is one of the most sophisticated "digital + physical" e-commerce software platforms available, enabling the rapid deployment of new feature-rich e-commerce stores whose catalogs can include digital downloads, physical merchandise and mobile content such as ringtones.